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| Apr 12th 2012, 17:11 Skip Oceanlane |
IPO Application Submitted - Bootgasm (BOOT)
Edited by author Apr 29th 2012, 19:41 |
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| Dear Capital Exchange Members: I am very excited to announce that Bootgasm (BOOT), Second Life's largest boot designer and seller has submitted an Initial Public Offering (IPO) of stock application to Capital Exchange. I would like to thank BOOT CEO Tad Nightfire for agreeing to list his already highly successful company on the exchange. I suggest everyone please go check out his in-world store, as well as his SL Marketplace website. Investors will love what they see - high traffic, high volume, high profits, and high-quality products. Here are the details of the IPO Application: Total Shares To Create: 10,000,000 Total IPO Shares: 2,500,000 IPO Price Per Share: L$1.00 Days For IPO: 30 Please review the IPO Application below, and give us your comments on what you think about the company and application. Please note that this IPO Application has not been approved yet, and is curently being reviewed by the Capital Exchange Regulatory Commission (CERC). The conditions and stock composition may change before the company performs any IPO if approved, and if all IPO shares do not sell out the stock composition may change before active trading starts. Your comments are important to us, so please let us know what you think about the IPO Application. Thank you and best of luck to Bootgasm (BOOT). Skip Oceanlane CEO and Majority Shareholder Capital Exchange www.slcapex.com ------------------------- (BOOT) Bootgasm Simply The Best Status: Primary - Being considered by primary review staff Stock Symbol BOOT Company Name Bootgasm Company Tagline Simply The Best CEO's Real Life Name Tad B. (Real Name On File) CEO's Real Life Location Florida, United States CEO's Email tad@hostphantom.com Company Avatar Tad Nightfire Company Website www.bootgasm.com SLURL http://slurl.com/secondlife/Paradise%20Sunshine/94/128/26 In-World Region Paradise Sunshine Directors, Company Officers Tad Nightfire CEO Mogul Fallen Director Tiff Zimmer Director Total Shares To Create 10000000 Shares To IPO 2500000 IPO Price 1.00 IPO Days 30 Cash On Hand 250000 Land Owned 65536 Tangible Assets 7500000.00 Starting Capitalization 10000000.00 Monthly Revenue 1000000 Monthly Expenses 874000 Name for Chairman's Letter Dear Potential Investors, Chairman's Letter My name is Tad Nightfire, and I am proud to present to you Bootgasm, Second Life's largest boot store for 4 years running. Not only are we the largest, but also the most successful boot store within Second Life. With Bootgasm being my full time real life job, I personally dedicate 50-60 hours per week in growing and taking care of this company. It is my pride and joy and I have decided to share that with you all. Bootgasm is located on the Paradise Sunshine Region, and everyone should go and check us out and our products for sale. We have over 2,000 fantastic items for sale both in-world and on Second Life's Marketplace. Use this link to see many of our products online: https://marketplace.secondlife.com/stores/24787 I welcome all potential Capital Exchange investors to contact me to learn more about what Bootgasm is, and how a great investment opportunity this will be for you. My e-mail address is tad@hostphantom.com as my IM's often get capped in-world. Thank you and hope to chat with you soon. Sincerely, Tad Nightfire CEO, Bootgasm Business Overview Bootgasm has been Second Life's largest boot store since it's founding in 2008. Noticing a void in the area of women's boots I decided to address this issue. At the time there were several clothing stores that each had 3-4 boot designs in a couple of colors but if a lady wanted to really go boot shopping she had to jump from place to place, spending far more time searching then buying and wearing. Bootgasm was created to solve this dilemma bringing out over 500 pairs of boots in our first 3 months. Now Bootgasm is still the largest boot store in SL and the most popular. With over 1,800 pairs of boots to choose from in every kind of style imaginable it is no wonder why both women and men find Bootgasm as "the place to shop for boots." Bootgasm also generates revenue through an affiliate program. What makes Bootgasm different from all of the other affiliates out there? Bootgasm offers original highly detailed, highly desired items...Boots!!!! Our average customer doesn't buy a pair of boots, they buy 5-7 pairs of boots. And with our average sale at 500L thats a whole lot of income per customer. Our vendors can be placed at malls, clubs, parties, events or your own shops. Bootgasm has about 500 affiliates as of right now, and we add about 10 new ones each month. Business Strengths Our business strengths are simple. - We are a proven company with 4 years in business and a continued annual growth. - Our selection and customer service is unmatched making us the number one place in Second Life for you Boot fix. I encourage all investors to check out our in-world items, and SL Marketplace store. Our products are top quality, original, and have personal trademarks on them to protect our content. Use Of Capital IPO funds will be used to expand Bootgasm into the next phase of its identity. We will be launching into an entire line of men's and women's shoes as well as a few additional departments to add to our recently remodeled store. Funds will be used specifically for contracting custom designs of sculpts and textures for these new creations. Once the new departments have been completed all unused funds will be put into advertising campaigns to grow the new departments and the store as a whole. - COMPANY ASSETS - Lindens On Hand: L$250,000 Paradise Sunshine region - Sim Price: L$ 250,000 - Sim Decor: L$ 100,000 In-world objects - Merchandise & TMs: L$ 5,500,000 - Sculpts: L$ 1,000,000 - Design: L$ 500,000 - Scripting: L$ 150,000 There are also many more intangible assets, plus the ability of the company to generate large monthly profits already. We are only listing enough assets to match the value of Owner Shares being created, but it can be argued the company has a lot more worth and value than the amount below. TOTAL ASSETS: L$ 8,000,000 Dividend Policy We plan to pay dividends to shareholders on a quarterly basis, based on quarterly profits. The amount of dividend will vary based on a variety of factors. Bootgasm is estimating dividends at roughly .01L per month or .03L per quarter. This is not a guarantee, and actual dividends paid can be higher or lower, but we will strive to achieve what is stated above. Risk Factors The major risk factor would be Second Life closing down. Other risk factors would be traffic volume in-world and on SL Marketplace declining. |
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| Apr 12th 2012, 20:31 Tad Nightfire |
Hello from the CEO
Edited by author Apr 12th 2012, 20:31 |
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| Just wanted to say hello to all of our potential investors out there. I have put a lot of time into Bootgasm over the last four years making it the best place for boots in SL and I am very protective of my business and my investments. I believe that CAPEX is the next next step of the Bootgasm legacy and I look forward to sharing that experience with you all. I encourage you to come by and take a look around. We have just finished a storewide remodel in preparation for our additional departments, and I have to say......the place looks amazing. If you have any questions about Bootgasm IM me anytime and I will be happy to answer them for you. |
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| Apr 13th 2012, 02:32 AmyNevilly Resident |
Re: IPO Application Submitted - Bootgasm (BOOT)
Edited by author Apr 13th 2012, 02:34 |
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| "With Bootgasm being my full time real life job, I personally dedicate 50-60 hours per week in growing and taking care of this company. It is my pride and joy and I have decided to share that with you all." I think investors should take note of this. Full time businesses can be great investments, as the owner already has put in a vote of confidence. Also, imagine what you can achieve in that time and with so much passion. My only concern is how do you stay sane rofl. I know from working full time in ADS the clock spins round randomly. I found myself eating breakfast in the evening the other day. Oh, and just in case anyone doesn't know. Bootgasm is a very well known and longstanding brand with a large affiliate network and following. Anyway, good luck with the IPO! |
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| Apr 13th 2012, 11:31 Sparhawke Law |
Re: IPO Application Submitted - Bootgasm (BOOT) | |
| I like this :) | ||
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| Apr 15th 2012, 22:38 Troy Tomasso |
Re: IPO Application Submitted - Bootgasm (BOOT) | |
| I have 2 questions: 1. You wish to expand but already have a high volume of retail activity; how far is the market for your products from being saturated? 2. How will you protect your market share against competitors? thank you, Troy |
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| Apr 16th 2012, 03:15 Marishka Ixito |
Re: IPO Application Submitted - Bootgasm (BOOT)
Edited by author Apr 16th 2012, 06:02 |
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| Troy, The market for ladies footwear is never saturated, take a stroll along your local shopping center and you'll see :). The only limiting factor is spending capacity, other than that, many many women are little Imelda's :) As for the market share thing, Bootgasm doesn't have a market share in shoes, only in boots. So yes, while there's a boots market share to protect (something Tad has been practicing for a long time), there's a large market in non-boot footwear that Bootgasm wants to penetrate, and in my view, they're in an excellent position to try to do that. kind regards, Marishka (edit: Imelda was a tongue in cheek reference to the wife of former Philippines dictator Marcos, who allegedly owned 5,000 pairs of shoes) |
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| Apr 16th 2012, 10:08 Tad Nightfire |
Re: IPO Application Submitted - Bootgasm (BOOT)
Edited by author Apr 16th 2012, 10:23 |
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| Thank you for the questions Troy and thank you Marishka for your correct responses. Just as in real life there are hundreds of boot & shoe designers, yet no matter how many new companies open up each year companies like louis vuitton and jimmy choo still flourish. What makes their designs any better than anyone else, when other companies bring out their own versions for cheaper? Their name. People know they will deliver quality and be around to back their product. The long time establishment of a well known brand that people recognize with great customer service and long term commitment is priceless. Brand recognition is everything in the boot/shoe world. It's not just about boots or shoes being pretty but also about what name they hold. It's why Nike it still the top selling shoe in the world. When I was in high school I would only buy Nike because if you didn't have the newest "name brand" design you weren't cool, and the others would simply fall apart in a couple months of use. But that's not the only reason Nike sells so many shoes. I buy them for my kids now, because if I have ten brand names to choose from, I know that they will bring solid quality and great design and will not fall apart like others. This is some of what Bootgasm brings to the boot/shoe market. Of course SL boots don't fall apart, but they do in a sense. Scripts become outdated and viewers change. With each change in SL, Bootgasm adapts and continues to provide its customers with the newest best stuff out. Resize scripts used to contain hundreds of scripts, one in every prim. When the single script resizer came out we redid every single pair of our designs over 1000 sets of boots at the time. When the alpha masks came out, we redid our entire inventory again, over 1500 at that time, to include v1 & v2 compatible designs. With every update came a mailout to all of our customers to come by the store and get your free updated versions of your favorite purchased boots. We made no additional money from offering these upgrades, we do this to show our customers that every one of them is important to us and customer care is our top priority. Times change, scripts change, viewers change, other businesses will come and go, Bootgasm is permanent and our proven business success shows it. Imagine the number one name in boots expands its market into a line of not only high end shoes, but sneakers, deck shoes, etc. Especially when we market our new venture to our 30,000 customer mailing list and 8,000 SL group members. How many of our 100% satisfied customers are coming in to buy some new shoes. How many are no longer going to buy from competitors they have been buying from because Bootgasm did not previously offer these styles and now do. Now they can come not only for boots, but shoes, sneakers, sandals, anything foot related. I suppose the real question is ....... how are our competitors going to protect their market share against us? |
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| Apr 16th 2012, 11:20 Alain Delpiaz |
Re: IPO Application Submitted - Bootgasm (BOOT) | |
| Hmm... with that kind of a buyer base you should have no problem selling out your IPO... just make an announcement on your group/mailinglist and i think your IPO is going to be sold out in a day :) | ||
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| Apr 16th 2012, 13:30 garryt62 Resident |
Re: IPO Application Submitted - Bootgasm (BOOT) | |
| And should attract many new investors to the exchange , Alain. | ||
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| Apr 16th 2012, 14:43 Alain Delpiaz |
Re: IPO Application Submitted - Bootgasm (BOOT) | |
| Yes, it works both ways. Everybody benefits from it. | ||
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